Your purchase flow is an intimate moment between your business and your customers. Clyde is sensitive of this so we provide multiple options for connecting with your customers. Stores can select to display up to three different calls-to-action (CTA) on your site and to enable our Post Purchase offering. Clyde co-brands our offerings, satisfying sensitive regulation while still fitting within your brand and style. You can customize your CTAs on the Customize page or through configuring the widget if integrating manually.
Clyde product protection plans can be offered in three different locations on your site:
In order to customize your CTA, follow these instructions:
We offer two different styles for your product page prompt and multiple locations.
Style options include:
Prompt location options include:
The modal is triggered after your customer adds a product to their cart. We highly suggest you use this CTA option as we've found it to be our most successful with no impact on conversion.
You can offer Clyde in your cart as a last chance opportunity to buy coverage. Protection plans added to the cart will show up as a line item or variant, depending on your platform.
Any changes you save will instantly be reflected on your website, assuming the offering is live.
For a high performing program with no effect on core product conversion, we recommend you use all three CTAs. If you’d prefer to use one or two, we recommend the product page and modal.
You can customize the color of your CTA to fit your brands palette. On the Customize page, simply adjust the HEX code by either (1) inputting a HEX code or by (2) clicking on the color square and selecting a color.
Remember to click “Save” after changing any settings.
Upload a logo to Clyde to co-brand your logo alongside ours. Click "Upload Image" under the Image section of the Customize page and select your logo. This is an awesome opportunity to drive customer lifetime value and associate your brand with product protection.
When you upload your logo to Clyde, keep in mind these requirements:
If you do not upload a logo, Clyde’s logo will be centered in the modal prompt (if it's turned on).
Your display name will be used when referencing your store during communications between Clyde and the customer who purchased a contract. This name can be different than the “Shop Name” set on the Settings page – allowing you to display something like “My Cool Store”, instead of “My Cool Store LLC”.
When your customers purchase a protection plan they automatically receive a declarations email from Clyde with the following information:
Post Purchase functionality allows a store's customers to buy protection plans after they have checked out from the store. This is a great way to increase passive revenue and customer loyalty.
When a customer checks out from a store without buying coverage, Clyde automatically enrolls that customer in an automated, co-branded email marketing campaign upselling the protection plan. Customers have 30-60 days to buy coverage on hiclyde.com, Clyde's customer portal. When stores partner with Clyde, Post Purchase functionality is turned on by default. You can configure Post Purchase functionality on the Customize page, however it is highly recommended that you keep Post Purchase turned on.